I've posted some of the examples below. If brands and marketers aspire to fulfil (and create) consumer desire - what do examples of Anzac in consumer culture tell us about ourselves?
A lesson in Anzac brand-building. RT @AFL Six limited edition Anzac Day footballs to be won. http://t.co/dNCHNd0LVh pic.twitter.com/TymuwfO8IX
— Jo Hawkins (@history_punk) April 24, 2014
Good opportunity to spruik memberships @EssendonFC Want a discount on a @EFC_Membership that’ll get you to ANZAC Day? pic.twitter.com/OL1JKxePIZ
— Jo Hawkins (@history_punk) April 22, 2014
French champagne for the Anzacs. RT @SBSNews Qantas pulls Anzac Day promotion amid backlash http://t.co/l0tFaVPnwS pic.twitter.com/93YXUwQhrI
— Jo Hawkins (@history_punk) April 24, 2014
The Anzacs died for your website? @netregistry gives new meaning to internet freedom. pic.twitter.com/C9T7Hol9l9 Via @tasfromtas @simonmcinerney
— Jo Hawkins (@history_punk) April 23, 2014
Indeed. @historyben: Not purchasing a minute of silence this Anzac Day is unAustralian. pic.twitter.com/VTov4ly9Xt
— Jo Hawkins (@history_punk) April 22, 2014
Ping @conorduffynews! @davpope: Yep, satire completely outflanked by reality RT @liamvhogan: Lest we forget pic.twitter.com/iNMsqAOfSc ping
— Jo Hawkins (@history_punk) April 22, 2014
The true spirit of Anzac? @SMcHoldenMsport: The true spirit of the Anzac lives on in all Aussies #lestweforget pic.twitter.com/C4PuNVC1oI
— Jo Hawkins (@history_punk) April 22, 2014
Paying tribute has never been so much fun. @holden_racing We’ll be paying tribute to the ANZAC spirit at the #ITM500. pic.twitter.com/1fT9YEb2Uk
— Jo Hawkins (@history_punk) April 22, 2014
Extraordinary. @captainbrown: Poster beside one of the Anzac March form up points in Sydney pic.twitter.com/9VhTVo9X8d
— Jo Hawkins (@history_punk) April 22, 2014
'Visit Albany to remember.' #anzac #tourism RT @AnzacAlbany are at the #PerthCCshow2014 with Australia South West pic.twitter.com/6UuYlgJUvx
— Jo Hawkins (@history_punk) April 24, 2014
Brilliant satire of Anzac commercialism. Spotted in the latest edition of The Big Issue (oz). #anzacommodity pic.twitter.com/LFX4Xl0OyD
— Jo Hawkins (@history_punk) April 17, 2014
In oz, you can even remember war while playing a game of golf. #anzacommodity pic.twitter.com/bwQPbVKLkT
— Jo Hawkins (@history_punk) April 7, 2014
Don't let silent contemplation be your only offering. Exercise your freedom at the Anzac Run! Only $65 #anzacommodity pic.twitter.com/v43FpVeFWm
— Jo Hawkins (@history_punk) February 25, 2014
Camp Gallipoli tickets are now on sale through Ticketek! http://t.co/A8issumKH5 pic.twitter.com/AuZvajHGoH
— Camp Gallipoli (@CampGallipoli) February 24, 2014